Dentsu is planning to launch the Mameshiba bean-dog characters in the
The Mameshiba anime shorts feature over 25 puppy-faced bean characters that offer offbeat trivia. For example, “in French, dandelions are called pissenlit, which means urinate in bed.” Or: "Did you know that the color of a hippo's sweat is pink?"
Characters include Fava Bean, Tiger Bean, Red Ban, Soybean, Peanut, Lentil, etc.
Some contrast Mameshiba with Domo, a more male-skewing character which has also been promoted with animated shorts (see “Domo To Air on Nick”). Dark Horse has produced a line of Domo merchandise (see “Dark Horse Readies Domo Merchandise”), and Target ran a very successful Domo promotion late last year with merchandise from a range of licensees. Tokyopop has now announced that it will produce a Domo manga (see “Tokyopop to Produce Domo Manga”).
Dentsu is looking for licensees in the plush, toy, fashion, accessory, and collectible categories.