
Beckett will ship 100,000 copies of Twilight Collectors Guide Magazine, the next installment in Beckett’s bi-monthly Beckett Entertainment magazine, in early July. The 80-page magazine for Twi-Hards (75% female, 8-16) will retail for $9.99.
Distribution will include specialty and hobby retailers, Target, Wal-Mart, major grocery chains, specialty gift shops, Barnes & Noble, Borders, Blockbuster, Toys R Us and others.
The Twilight novel series accounted for 16% of all books sold in Q1.