ICv2—Staying Ahead of the Trends
For the people on the front lines of the pop culture business, staying ahead of the trends isn’t something that can be left to chance—it’s a basic necessity for being successful. That’s why ICv2 is the #1 source of news and information for the buyers, gatekeepers, and tastemakers on the front lines. ICv2 is where trend-watching has become a science.
ICv2 Builds Buzz
The audience that’s trying to stay ahead of the trends is a rich target, including the trade, from independent retailers to the largest chains; producers looking for new properties; librarians and educators; licensing pros; the press and bloggers that cover the business; and key consumers.
- Trade—Independent comic, game, video, toy, and book retailers; buyers for major retailers; distributors and wholesalers, internationalProducers, managers, and agents from film, TV, and videogame
- Press and blogger
- Licensing pros
- Librarians and educators
- Committed consumers
Categories that Drive Pop Culture
- Comics and graphic novels
- Anime and manga
- Movie/TV merch, including figures, packaged media, and more
- Hobby games—collectible, cool board, minis, RPGs
ICv2's content is respected throughout the industries it covers, and used as a resource by the top business and popular press, including:
* New York Times
* Wall Street Journal
* Business Week
* USA Today
* Publishers Weekly
Both Print and Online
ICv2.com, every business day
ICv2's Internal Correspondence 2X a year
For more info on ICv2.com site sponsorships, see "ICv2.com Ad Information"
Our magazine, the ICv2 Internal Correspondence, is the best print ad medium for retailers and other buyers. For more info, see ICv2's Internal Correspondence.
For our 2023 publishing schedule, see ICv2's Internal Correspondence 2023 Schedule.
Here's the information you need to submit ads to ICv2:
For ICv2.com web and email sponsorships, see Site Sponsorships.
For ICv2's Internal Correspondence, see ICv2's Internal Correspondence Ad Specs.