Bandai Namco Games plans to offer retailers free event kits with schwag and collectibles tied to ShiftyLook properties.  "We wanted to make something exclusive that could make shops feel like they can be a part of this," Business Development Manager Rob Pereyda told ICv2. 

ShiftyLook is currently trying new Webcomics tied to Bandai Namco properties, and will make physical products for the titles with the best reactions (see "Namco Bandai Cultivates IP").  The free event kits, in anticipation of products this fall, will include:

Exclusive t-shirts featuring Scar (see "ShiftyLook Adds 'Scar' Webcomic")

ShiftyLook USB stick drive

Bravoman poster

Sky Kid bumper sticker

Limited edition prints for Xevious and Alien Confidential, autographed by both the artist and writer of each title.

 

ShiftyLook will promote events at retailers’ stores using Facebook, Twitter, and its Website, and will make talent available for stores near the talent working on the ShiftyLook comics.  The program will be rolled out in conjunction with Cryptozoic, which will recruit stores and supply them with kits.  The first test group of retailer events is expected to be held in six to eight weeks, with a larger roll-out to follow.