Seven publishers placed titles in the top 25 comics for July, one of the most diverse Top 25s in recent memory, according to information released by Diamond Comic Distributors and sales estimates calculated by ICv2 based on Diamond indexes. Marvel had 13 of the top 25 titles, and eight of the top 10. Two of Marvel’s four Star Wars titles in the top 25 were up vs. the previous month in July, the core title and Darth Vader. Secret Wars also went up between #3 and #4, a strong showing. Not all of its titles were as strong, but strength at the top helped Marvel to a big lead over #2 DC in market share again in July (see "Marvel's 'Secret Wars,' 'Star Wars' Take Top 4").
DC Comics was as weak as Marvel was strong, with five titles in the top 25, and only one in the top 10. On the positive side, Vertigo had a rare hit with Mad Max Fury Road Max #1, at around 80,000 copies. The Vertigo Mad Max one-shots sold well leading into this title.
Image Comics had three titles in the Top 25, including the first issue of Brian K. Vaughan’s new title from Image, We Stand on Guard at over 78,000 copies, along with the latest issues of The Walking Dead and Vaughan’s Saga.
The rebooted Archie #1, with over 20 covers, sold over 101,000 copies, an excellent sale for any title, and perhaps an unprecedented direct market sale for an Archie title.
Oni Press's Invader Zim #1 sold over 70,000 copies with two covers and 11 retailer exclusive variants. Oni publisher Joe Nozemack told ICv2 that copies sold directly to consumers via Oni’s website and at San Diego Comic-Con totaled 3,458 copies, bringing the total copies sold to around 74,000 copies in July.
IDW Publishing published the first issue of the Star Trek / Green Lantern crossover with DC, which sold around 64,000 copies.
The first issue of Valiant Entertainment's event book Book of Death also sold in well, with over 61,000 sold.
Fables, which wrapped up its run with the final story published for the first time in Vol. 22 of the graphic novel series (aka issue #150), sold around 14,000 copies, the top graphic novel in comic stores in July.
For an analysis of the dollar trends in July, see "Marvel's 'Secret Wars,' 'Star Wars' Take Top 4."
For our estimates of actual sales by Diamond U.S. from comic specialty stores on comic books shipped during July, see "Top 300 Comics Actual--July 2015."
For our estimates of actual sales by Diamond U.S. from comic specialty stores on graphic novels shipped during July, see "Top 300 Graphic Novels Actual--July 2015."
For our estimates of actual sales by Diamond U.S. from comic specialty stores on comic books shipped during June, see "Top 300 Comics Actual--June 2015."
For our estimates of actual sales by Diamond U.S. from comic specialty stores on graphic novels shipped during June, see "Top 300 Graphic Novels Actual--June 2015."
For an overview and analysis of the best-selling comics and graphic novels in June, see "'Secret Wars' Helps Marvel Dominate Again in June." For an analysis of the dollar trends in June, see "Marvel Continues Summer Domination."
For our index to our reports on the top comic and graphic novel preorders for January 2000 through July 2015, see "ICv2's Top 300 Comics and Top 300 GNs Index."
And Six Other Publishers Split the Rest
Posted by Milton Griepp on August 11, 2015 @ 3:31 am CT