John Miller of Lost Realms in Boca Raton, Florida feels that some subscription prices are too low relative to the price paid in brick and mortar stores:
I was reading the newest Wizard and noticed their ad to subscribe to their magazine for home delivery. I realize that most magazines do that and usually you save money if you subscribe. They offer a year's worth of Wizard for the low price of $28.00. It's only $2.33 an issue! What a bargain!
I happened to be looking over my Diamond invoice and noticed that I pay $2.99 an issue. Should I stop ordering my copies for my store from Diamond and sign up for 100 subscriptions from Wizard? I know it's not a lot of money, but should comic stores support this?
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