The same day that its acquisition of Marvel was finalized, The Walt Disney Company announced that it was expanding its ties with Stan Lee’s Pow! Entertainment. The Disney Studios signed a “first look” agreement with Pow! in 2007 (see “Disney Signs Stan the Man”). Under the new agreement, Walt Disney Studios gains enhanced rights to the creative output of Pow! Entertainment as well as exclusive consulting services. In addition Disney has taken a 10% equity stake in Pow! with an investment of $2.5 million.
Bob Chapek, President of Worldwide Distribution for the Disney Studios, commented on the new agreement: “Stan has incredible creative energy and continues to come up with great original stories that can work across many of our platforms, ranging from console games to motion pictures and from our boys-focused Disney XD network to mobile devices. Put that together with his knowledge and familiarity of the Marvel universe and it makes perfect sense to extend our excellent working relationship with Stan and POW!”