Dark Horse Deluxe, in collaboration with FremantleMedia North America (FMNA,) has announced the first official American Gods products based on the Starz TV series.

Starz’ TV adaptation of Neil Gaiman’s bestselling novel premiered on April 30 and has already been renewed for a second season (see “One Cancellation, Three Renewals, One Network Move”). Dark Horse Deluxe will now release a 2-Pack Pint Glass Set and a 3-Shot Glass Set commemorating the watering hole of the Gods, Jack’s Crocodile Bar. At this infamous bar in Nottamun, Indiana, Shadow agrees to work for Mr. Wednesday, and gets into a fight with Mad Sweeney.

The pint glasses feature the bar’s logo on one side with the phrase “A Great Place for a Beer and a Bite” on the other. MSRP is $19.99.  The shot glasses mirror Shadow and Mr. Wednesday’s deal: one shot glass as the compact, one shot glass is the seal, and the final one is the charm.  MSRP is 14.99. Both products release on August 16.

Dark Horse also plans to release a variety of collectible American Gods products, including a sculpted coin replica pin, playing cards, barware, embroidered patches, coaster sets, lenticular cards, journals, and optical illusion products.

Dark Horse began releasing a comic book adaptation of the story in March (see “'American Gods' Gets Comic Adaptation”).