BOOM! Studios has hired Spencer Simpson into the position of Sales Manager the company announced today. In the newly created role, Simpson will be focused on expanding BOOM!’s book, library, specialty, and mass market footprint.

Simpson has two decades of experience in the book market. He spent most of the last decade raising the profile of comics in bookstores as a Training Coordinator and Communications Coordinator for Books-A-Million, the second largest bookstore chain in the U.S., and most recently as a buyer for Amercian Wholesale Book Company (AWBC). In the latter position, Simpson developed AWBC’s comic program and brought single issues to Books-A-Million and 2nd & Charles stores. Simpson also launched the variant cover brand Fried Pie Comics and Fried Pie Con, an in-store, one-day comic convention for 2nd & Charles.

In other BOOM! staffing news, the company promoted Cameron Chittock to Editor (see “Boom! Gets Former Syfy, Marvel Exec”). Chittock has played a pivotal role in the expansion of BOOM!’s partnership with the Jim Henson Company, including the new series Jim Henson’s Power of the Dark Crystal (see “Discover 'The Dark Crystal'”) and the upcoming Jim Henson’s Labyrinth: Coronation (see “The Goblin King Gets a Backstory”).

Matthew Levine has been promoted to Associate Editor, and Holly Aitchison has been promoted to Operations Coordinator.