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The final number for unique retail stores was 380, up 35.7% from the 280 stores represented last year. That 100 store increase included over 40 new stores "getting to know the GAMA Trade Show," according to GAMA. The new "Build Your Business" program for retailers proved popular, with over 80 people attending.
Overall, 682 retailer badges were issued, up 41.7% from 2013, when 481 retailers attended.
Buried in that data, it also appears there was a tiny increase in representatives per retail store, which last year broke down to 1.72 persons per store, and this year was 1.79 persons per store. With networking, retailer seminars, game demos, and the $1,500 Retailer box, it’s easy to see why the investment of attending GTS pays off for retailers and their employees.