Cartoon Network's Adult Swim block is winning the 12-24 male demographic group against all other programming in its time slot, cable or broadcast. Ratings have been improving since the switch to five nights a week (see 'Cartoon Network Ratings Up') and the Adult Swim programming is now beating Leno by 18%, Letterman by 82%, Conan by 26%, and the other competition by greater margins in that demo, with triple the viewers in that group vs. Craig Kilborn at the most extreme. The block currently includes four anime series: Lupin the 3rd, Inu Yasha, Trigun, and Cowboy Bebop, all of which have significant product associated with them.
Including Leno, Letterman
Posted by ICv2 on May 20, 2003 @ 11:00 pm CT

MORE SHOWBIZ
Showbiz Round-up
April 21, 2025
Despite the holiday, showbiz news kept rolling in, and we round it up here.
Friday
April 21, 2025
Here's the story of the 16th annual C2E2, a ReedPOP show which took place April 11 – 13 at McCormick Place in Chicago, Illinois, in pictures.
MORE COMICS
Plus: Ize Press to Publish Popular Webtoon and First Girls Love Series
April 21, 2025
Yen’s manhwa imprint Ize Press also announced its first girls love title as well as a Webtoon series that has over 100,000 followers.
Friday
April 21, 2025
The story of C2E2 in pictures continues in Part 2, from Friday.