Ticket sales for Hunger Games, which kicked off this week, are breaking records at Fandango, the company announced today, with hundreds of showtimes already sold out.  First day sales on Wednesday for the opening of the film over a month away on March 23rd broke the record set by The Twilight Saga: Eclipse in 2010.  As Fandango EVP Rick Butler pointed out, this is quite remarkable for a March film that’s a non-sequel.  Theaters are rushing to add showtimes. 

Two TV spots, with slightly different takes on the film, were also released this week.  Two full trailers have also been released (see “’Hunger Games’ Trailer #2”).