Marvel has confirmed to ICv2 the launch of six new titles for March 2004. Five of the titles, Iron Fist, She-Hulk, Captain America and the Falcon, Alpha Flight, and Cable/Deadpool, will be on-going series, while the sixth release, Avengers vs. Thunderbolts, will be a miniseries. It is hard to see any strategic design in what has to be considered one of the major moves by the post-Jemas Marvel management team. Iron Fist and Captain America are both in development as major motion pictures, but they won't be released until 2006 at the earliest (see 'More Marvel Movie News'). Some might think that Marvel is trying to cash in on the 'Retro 1980s craze,' but the revamped Marvel characters involved have their origins spread out over the last 3 decades of the twentieth century: Iron Fist, Falcon (1970s), She-Hulk, Alpha Flight (1980s) and Thunderbolts, Cable/Deadpool (1990s). It should be interesting to see how the market reacts to this new Marvel initiative, which largely involves second and third tier characters. It will be up to the creators involved to generate enough sales momentum to keep these series on Marvel's schedule. Captain America and the Falcon, with art by Bart Sears and Christopher Priest doing the writing, looks like the best bet, but time will tell.
New Bottles, Vintage Characters
Posted by ICv2 on December 9, 2003 @ 11:00 pm CT

MORE SHOWBIZ
Miniseries to Be Prequel to 1968 Movie
September 21, 2023
The miniseries will be a prequel to the the original 1968 film Planet of the Apes.
Powerful New Competitor for Live Selling Platforms
September 19, 2023
TikTok is adding e-commerce features, bringing its massive user base of over 150 million users in the U.S. to video selling, and competing with Whatnot, NTWRK, and other live selling platforms.
MORE COMICS
From Marvel Comics
September 21, 2023
Marvel heroes hit the slopes in a winter wonderland of new "Ski Chalet" variant covers.
For Direct Market Summit at New York Comic Con
September 21, 2023
Digital comic reading and distribution platform GlobalComix has signed to Co-Sponsor the ICv2 Insider Talks: Direct Market Summit, to be held in association with New York Comic Con.