Best Buy is running a free-with-purchase promotion to encourage sales of the Sin City DVD, which was released this Tuesday (see 'Sin City DVD Has Four Covers').  With each purchase of the DVD, 'while supplies last,' consumers will receive a copy of the first issue of the A Dame to Kill For Sin City comic series. 

 

The movie release had a huge impact on Sin City graphic novel sales because of its close connection to the books and the press coverage that made that connection clear.  This promotion reinforces that connection, and samples consumers that may not previously have read the comic with a taste of the comic format Sin City product.