The holiday season for book sales was late, with sales declines from November 26 to December 9 and then a 7% surge in the last week before Christmas. Overall U.S. unit book sales were up 2% for the 8-week holiday season, according to NPD.
As Trade Book Sales Grow
Posted by Milton Griepp on January 22, 2018 @ 8:04 pm CT
The holiday season for book sales was late, with sales declines from November 26 to December 9 and then a 7% surge in the last week before Christmas. Overall U.S. unit book sales were up 2% for the 8-week holiday season, according to NPD.
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