The Premier Retailer Program will give stores that sign up access to free marketing materials including posters, promo cards, shelf talkers, demo games and more. Retailers will be included in Lucky Duck Games’ newsletters, which contain information on new products and events coming from the publisher; and the store information will be included in the upcoming store finder on the company’s website.

A Lucky Duck representative told ICv2 that the current plan for the program is to provide materials to support new and existing games – when it feels like a good time to refresh materials. The first demo game will be Fruit Ninja: Combo Party which releases to trade this week (see “'Fruit Ninja Tabletop Game Series'”). The company is currently preparing shelf talkers, promo cards, and posters for multiple catalog titles, along with a letter detailing how Lucky Duck Games can assist retailers with promoting the line in their store.
 

Interested retailers can fill out the program registration on the Lucky Duck Games website.