Collectible toy company Super7 has laid off team members in 16 states as a result of the tariffs on imports, the company announced. The 145% tariffs initially announced stopped all new product from leaving the factory, and required payment of sky-high import taxes on product that was on its way to the U.S. when tariffs were announced. The 90-day reduction in tariffs to 30% (see "Erratic Tariff Policy Moves in a Beter Direction") is still a massive change in costs.
Super7 founder Brian Flynn described the layoffs. "These are people who were doing the best work in the industry, none of whom deserved to be let go," he wrote. "I want to be clear that this reduction in staff is a direct result of the tariffs applied to our industry. The preceding six months before the tariff announcement had been Super7’s best since the inception of the company nearly 24 years ago. Then the landscape changed overnight." Going forward, Flynn said the company will "…need to be smaller and focus on the core of our business while being very specific about what we make."

Because of Tariffs
Posted by Milton Griepp on May 22, 2025 @ 4:06 am CT

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