The fireside chat will feature Chris Cocks, CEO of Hasbro, and Cynthia Williams, President of Wizards of the Coast and Digital Gaming. The chat will revolve around the Magic: The Gathering brand, which has come under fire in recent weeks after Bank of America double-downgraded Hasbro's stock, with analyst Jason Haas citing Hasbro's overproduction of Magic cards to help drive their earnings as a reason for the downgrade (see "Hasbro Game Sales Down 23% in Q3").
The brand has also been the target of a recent "Greed" social media movement. Fans and customers displeased with the Magic 30th Anniversary Edition sale (see "Wizards of the Coast's $999 'Magic: The Gathering") posted various images of the Greed card, originally printed in Legends, as replies to posts on the Magic: The Gathering and Secret Lair Twitter accounts to indicate their frustration with the brand (see below).