And Other Q4 Releases via Breygent
Published: 10/26/2012 02:44am
We caught up with Stewart Sargent, President of Breygent Marketing, and asked him about the company’s Q4 releases.
Tell us about your upcoming releases.
Dexter Season 4 has just come out. We have the 72-card set. There’s three 9-card foil sets in there, costume cards, prop cards, and autograph cards. Within a week we’ll be releasing Deadworld, based on the comic book series. They’re boxed sets with comic panel cards, autograph cards, sketch cards, or Z-cards.
That’s the format we’ll be doing with Grimm as well. They’re lenticular as opposed to most of the 3-D that we’ve been doing. There’ll be a lot of autograph cards in there, foil , costumes and props—a lot of the cool weapons from the TV show.
Is that through the end of the year?
That takes us right up to the beginning of December and after that we’re hoping to get Transformers out before Christmas as well.
NOTE: Sargent contacted us after this article was published and provided the following additional information: "Breygent Marketing is Enterplay's exclusive distributor for the Transformers set. Enterplay has created the set and is Hasbro's licensee for this product."
Have you done Transformers before?
No, it’s going to be the first Transformers collector card set ever done. We have five different costumes, one prop, we have a lot of autographs including Leonard Nimoy, and it’ll be a 72-card base set.
The art is from all the movies and G1.
What’s the prop card?
It’s a tire, which will be cut up and put into the cards.
So it’s all memorabilia cards.
Exactly. Those will be $60-$65 a collector’s box.
So you get the full 72-card set, you get a bunch of the chase cards, usually nine different chase cards. You get two hits, which is a costume or a prop or an autograph.
So you don’t do old fashioned packs?
We’ve moved away from all of that so people don’t have to rip open all the packs and we can guarantee with each set that you’re going to get so many hits, whether it’s two hits or four hits.
So there’s randomness with the chase cards. You’re guaranteed the full set and you’re guaranteed so many hits per box without having to open 30 packs to find them.
How long have you been doing that?
We’ve done it for the last year. We’ve done it with Red Sonja and two sets of Vampirella.
What’s the reaction been like?
We believe the collectors like it better. The small shops, of which there seem to be fewer and fewer, don’t like it because they can’t pack it out. That’s the down side, but for the average collector, they’re always looking for the big money cards and we can guarantee that they’ll get those big money cards in the deck.
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