Dynamite Entertainment has announced The Art of Atari, an artistic guidebook to the company that helped create and innovate electronic entertainment, releasing in October.

The 350-page comprehensive retrospective includes production and concept artwork, photos and marketing materials of the company that pioneered video game titles including Asteroids, Frogger,  Centipede, and Missile Command. There are biographies of key people involved in Atari’s 40 year history, as well as behind-the-scenes details on how the company’s early titles were conceived and developed. The book is written by Robert V. Conte and Tim Lapetino, and will feature a foreword by Earnest Cline, author of Ready Player One and Armada.

The book will be a 9.625" x 11" hardcover. MSRP is $39.99.

“Atari spearheaded a transformation of an entire generation's consciousness,” pop-culture consultant, Robert V. Conte said.  “As comic books changed the face of American entertainment in the 1930s and 1940s, video games did something more in the 1970s and 1980s. Starting with Pong, the company changed our world forever.”

“Atari is remembered as the pioneer of video games -- creating fun, innovative classics like Missile Command, Asteroids, Centipede, and more. But the company was much more than that," said Tim Lapetino, co-author and Executive Director of the Museum of Video Game Art. “Atari's creative culture set the standard for Silicon Valley startups, while its art and design-driven approach yielded an amazing body of work in illustration, graphic design, and industrial design.”

(See multiple interior pages in the gallery below!)