Driving out on my annual trip to the GAMA Trade Show in Las Vegas, I always like doing this for two reasons:
- It is always interesting to see how the businesses located along the Route have adapted to survive and...
The big reason I like going to the GAMA Trade Show, however, is that it gives me a good opportunity to ask companies face-to-face the questions I have put together since last Christmas. Yes, I could ask them via email or social media or even by phone but I have always found that face-to-face questions usually get a more detailed response. Here are the top five I hope to get answered:
- Wizards of the Coast: You continually push for stores to upgrade the quality of their events and their storescapes; however, instead of raising the price on Magic: The Gathering, you reduced the gross margin on the product, cutting retailers and distributor's profits and, hence, the money available to increase the quality of events and store facilities. Do you have any plans to either increase the gross margin offered to resellers, increase the price of Magic or eliminate MSRP on the product line, making it harder to advertise discounts off MSRP?
- Paizo Inc.: Stores have reported significant drops in sales of your new release and catalog product. Will you be releasing a new edition of the core rules to jumpstart flagging sales and would you consider some method of tying the purchase of a hard copy and a PDF together, as do Green Ronin Publishing and Margaret Weis Productions?
- Atlas Games: Any plans to develop Lunch Money as a viable product line again? You ran a great promotion with Three Cheers for Master last year and the Fast and Fhgatn game coming out later this year, so why not do something with what could again become an evergreen title.
The opinions expressed in this column are solely those of the writer, and do not necessarily reflect the views of the editorial staff of ICv2.com.