Archie Comics Entertainment has signed a multi-year licensing agreement with Mattel authorizing America's number one toy maker to create dolls, accessories and a Magic 7 Ball based on characters from Archie Comics. The key product line will be Betty and Veronica Barbie Dolls, which should be available from Mattel later this summer.
Betty and Veronica Barbie Dolls on the Way
Posted by ICv2 on April 26, 2005 @ 11:00 pm CT

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