Miniso is an international chain of franchises, founded by Jack Ye, that has over 5,500 stores around the world in 100 countries. It operates under the brand slogan "Life is for fun," and is focused on offering quality animation and manga-inspired merchandise in a lifestyle-focused store. The store has merch featuring Sanrio characters, We Bare Bears, Dragon Ball Z, and more. The store in Henderson, Nevada had recently opened in August 2023, having been converted from an old Disney store that had closed in 2021. Miniso was in the process of changing over the decor and fixtures to fit their brand during ICv2's visit.   

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