Skybound Entertainment has continued its executive hiring binge with the addition of two more senior executives, to help with mergers & acquisitions and a new loyalty program, the company announced.

Gregg Sulak, most recently CFO of Wondery, has joined the company as Chief Financial Officer, where he will be responsible for the finance and accounting activities of the company.  Sulak has been a financial executive at two companies through acquisitions: at podcast studio Wondery before and after its acquisition by Amazon, and at digital content company Machinima before and after its acquisition by  Warner Bros. (see “Warner Bros. Acquires Machinima”).  He also spent time at Yahoo and PricewaterhouseCoopers.

Will Kassoy, who spent time as a consultant, as President of charity fundraising platform Omaze, and as CEO of mobile video advertising platform AdColony, has joined Skybound as Head of Consumer Strategy.  In that role, Kassoy will develop Skybound’s tier-style Insiders loyalty program, and oversee the company’s website and online store.

“Gregg’s expertise is pivotal as we actively increase M&A and IP development, while Will’s background in cultivating long-term fan loyalty lies at the core of Skybound’s DNA,” CEO David Alpert said of the hires.

Skybound announced five new hires in April, including a top comics editor and two senior video game executives (see “Skybound Builds Management Team”).