The Game Manufacturers Association reported a record attendance for the recently completed GAMA Expo 2025.
Attendance for the 2025 show was 3,425, compared to 2,736 in 2024 (see "GAMA Expo 2024"). This is up 26% year-over-year. The number retailers that attended the show was 1,092, which was up from 890 in 2024. The increase in attendance is likely due to the number of Midwest retailers that were able to drive into the show, as opposed to when the show was in a location where it was easier to fly into rather than drive, like Reno, Nevada.
The number of exhibit booths also increased from the previous year. In 2024, there were 300 exhibit booths, and in 2025, the number of exhibit booths were up to 350. This was increase of about 17%, year-over-year. The booths included several new companies as well as larger companies that attend GAMA Expo year after year. As an observed side note, the retailer presence on Thursday seemed to be more sparse than Wednesday. It seemed that the bulk of attendees came in on the first day of the exhibit floor being open and didn't return for the second day as the show was fairly vacant around 2:30 pm on Thursday.

Up Over 25% from 2024
Posted by Jeffrey Dohm-Sanchez on February 28, 2025 @ 8:57 am CT

MORE GAMES
World According to Griepp
June 6, 2025
In this column, ICv2's Milton Griepp looks at Diamond's role as a one-stop shop for data on upcoming products.
'Fate of the Fellowship' Immerses Players in Middle-earth
June 6, 2025
With a lore-accurate map, Nazgûl besieging havens of the free people, and even a Barad-dûr dice tower, players step into Middle-earth in Z-Man's upcoming launch.
MORE NEWS
Total Decline Since January Now Over $10 Million
June 6, 2025
April was a tough month in the Diamond Comic Distributors bankruptcy, bringing the total decline in the company's net worth since January to over $10 million.
An In-Depth Look at One of the Summer's Most Talked About TCGs
June 5, 2025
CookieRun TCG is headed to market soon, and here's an in-depth look at the game.