Chris Shorb of Third Planet in Torrance, California saw the story on the TV ads for Doctor Who books (see 'Doctor Who TV Book Ads'), and wonders whether they could also support the comic store channel:

I read with interest the article about the Doctor Who TV book ads.  The tidbit that caught my eye was that Diamond was the exclusive distributor.  No mention was made of inclusion of the Comic Shop Locator Service in the advertisement.  No mention was made of BBC or Diamond offering comic shops the opportunity to drop in their shop information as a five second tag.

I think Diamond Books missed an opportunity to sell a ton of books into the comic specialty market.

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