Hasbro Rides on Disney Film's Coattails
May 26, 2001
Pearl Harbor opened this weekend, and Hasbro's new line of Pearl Harbor G.I. Joe figures just happened to hit the marketplace the same week
Switch Will Take Effect in July
April 25, 2001
Just as Marvel has moved its bookstore distribution from LPC to Diamond, ICv2 has learned that Dark Horse is moving from Penguin to LPC for its exclusive bookstore distribution. Though no press release has been issued as of yet, we've been told that the switch will take effect on July 27, 2001. With its extensive backlist of comic trade paperback titles (only DC's is bigger) Dark Horse is a comic industry leader in bookstore sales.
Burton Film on Cover of Summer Movie Issue
April 22, 2001
Entertainment Weekly's influential 'Summer Movie Preview' issue which hit the stands Monday, April 23 features a spectacular fold-out Planet of the Apes cover. The coveted EW cover spot goes to the summer film with the most 'buzz' and Tim Burton's Planet of the Apes fits the bill for this highly competitive summer season.
Graded Cards Coming to Non-sports?
April 10, 2001
The Topps Company has signed a three-year deal with PSA, a Division of Collectors Universe. Under terms of the agreement PSA will provide Topps with graded cards, which will be sealed in clear plastic, tamper-evident cases and included in product sent to retail.
Licensed Ape Comics and Merchandise
March 20, 2001
Dark Horse has ambitious plans to exploit Tim Burton's Planet of the Apes film with a number of print and merchandise items.
First Day Overview
March 5, 2001
The year 2000 was hardly a banner year in the American toy industry; the two giants that dominate the American toy market, Mattel and Hasbro, each suffered setbacks.
Videogames Up, Toys Down
February 17, 2001
The licensing fees for the rights to the Matrix are in the $8-$10 million range, rivaling the sums Electronic Arts paid to acquire the rights to produce videogames for The Lord of the Rings and Harry Potter , two of this year's most highly anticipated fantasy films.
Diamond VP-Marketing Talks Markets and Trends for 2001
February 1, 2001
We asked Fletcher what the new trends for 2001 would be. Find out what he said.
Dragonball Nearly Takes it all
February 6, 2001
Internet users looking for information about their favorite interests searched for Dragonball more than any other topic except Britney Spears in 2000, according to the Lycos 50 top searches for 2000.
10% RIF
March 22, 2001
Dark Horse Comics has quietly reduced its staff by about ten percent over the last sixty days.
