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The new Ben 10 comic book is just the most recently announced series to result from an agreement between IDW and the Cartoon Network (see "IDW Signs Deal With Cartoon Network"). A Powerpuff Girls comic launches this month followed by a Samurai Jack series debuting in October (see "IDW's New 'Samurai Jack'"). Future series based on other Cartoon Network series such as Dexter’s Laboratory, Johnny Bravo, and Generator Rex.
Like Generator Rex, Ben 10 is the creation of the Man of Action group, a quartet of comic book and TV creators that includes Joe Kelly, Joe Casey, Steven T. Seagle, and Duncan Rouleau. Earlier this year Viz Media announced a series of original Ben 10 graphic novels for young readers (see "'Ben 10' Omniverse OGNs").