DC Entertainment President Diane Nelson will be adding Warner Bros. Consumer Products to her portfolio, Warner Bros. CEO Kevin Tsujihara announced on Friday. Nelson will replace current Warner Bros. Consumer Products President Brad Globe, who said he will be leaving to pursue “creative and entrepreneurial business opportunities” next spring. 

Nelson will not run the division herself; she plans to name a replacement for Globe in 2016.     

Tsujihara explained the move.  “With more and more of our consumer products business being directly driven by DC characters and storylines, a closer alignment of the divisions makes a lot of sense for us,” he said.  “Diane’s background, which includes a great balance of business, creative and marketing, will help us bring fans exciting news ways to enjoy all of Warner Bros.’ great entertainment properties through wide-reaching, innovative consumer products experiences.”

This will be the third Warner Bros. Division of which Nelson is President.  In addition to Warner Bros. Consumer Products and DC Entertainment, Nelson added Warner Bros. Interactive Entertainment, where she is President and Chief Content Officer, to her portfolio on 2013.  At WBIE, she oversees the development of console and mobile games based on DC characters, as well as other Warner Bros. properties and original IP.