U.S. manga sales, which have been on fire throughout the Covid period, hit a new benchmark the week ending August 7, when new manga releases were three of the bestselling (print) books in the U.S. according to information from The NPD Group/NPD BookScan. All three were released that week, the latest volumes of three hit VIZ Media series: Jujutsu Kaisen Vol. 11 at #3, Demon Slayer: Kimetsu No Yaiba Vol. 23 at #4, and Chainsaw Man Vol. 6 at #5.
In this year of record manga sales, three manga volumes have made the bottom half of the weekly top ten from BookScan, but this is the first time we can remember seeing three manga titles in the top five. The list includes all hardcover and trade paperbacks sold by retailers tracked by NPD BookScan.
North American sales of manga hit an all-time high last year, according to an analysis we released in July (see "Manga Sales Hit All-Time High"), but it seems clear that 2021’s numbers are going to blow 2020’s away. Widespread shortages have hit the business (see "The Great Manga Shortage of 2021"), but on these three new volumes, VIZ had enough copies in the marketplace to sell more copies than all but two other book titles on sale that week.

For Week Ending August 7
Posted by Milton Griepp on August 18, 2021 @ 4:22 am CT

MORE COMICS
What Next?
April 25, 2025
Alliance Entertainment has terminated the agreement to purchase Diamond Comic Distributors, the company said in an SEC filing.
From Marvel Comics
April 25, 2025
Bring on the Bad Guys heats up as Mephisto recruits Green Goblin, Abomination, and Loki to join his soul-reaping scheme!
MORE NEWS
'Planet Perils' Showcases Fiends, Elementals, Celestials, and More
April 25, 2025
WizKids unveiled Planet Perils , a new Pathfinder Battles miniatures booster set.
Plus: Art Baltazar Shows Off New Comic
April 25, 2025
Art Baltazar showed off a new comic created to be distributed to children in hospitals by the organization.