Like Hasbro with G.I.Joe, Mattel has brought back a proprietary line from the 1980s, He-Man and the Masters of the Universe .

In a flurry of activity, Upper Deck is making a series of moves to strengthen its CCG business.

Just twelve months after the major toy companies were talking about preferring 'play value' over 'property recognition,' licensing is back thanks to strong fourth quarter performances from Harry Potter and Lord of the Rings and the continuing sales of merchandise associated with perennial TV series like the Simpsons.

4Kids Entertainment, the company that packages Pokemon , Yu-Gi-Oh , and Cubix, outbid both DIC Entertainment ( Sailor Moon ) and Nickelodeon for the four-hour Saturday morning block.

A visit to the Cartoon Network site reveals that on Saturday, February 23, the 'Adult Swim Block' will include three series that are appearing on the network for the first time.

Upper Deck has announced that it has acquired the license to produce and market the English language version of the Yu Gi Oh CCG , the game that took off when Pokemon declined in Japan.

Here are ICv2's Top Five Anime Stories of 2001. These rankings are based on the business impact of these events on pop culture retailers. 1.Anime spreads out. A nime is reaching more deeply into America pop culture in a variety of ways, and seems stronger than ever.

Here are ICv2's Top Five Toy/Model/Statue Stories of 2001. These rankings are based on the business impact of these events on pop culture retailers. 1.Funimation and Irwin team up for DBZ Toys.

Fox recently dropped its daytime cartoon block, and today Variety reports that the network is considering a number of scenarios for Saturday morning, most of which will spell the end for the four-hour, anime-laden Fox Kids Saturday lineup.

Mon Colle Knights , short for 'Monster Collection Knights' was already a popular collectible card game when the tremendous success of the Pokemon anime provided the impetus for the production of an anime version of the Mon Colle Knights game.