Game retailers and distributors were optimistic that games, especially in hobby stores, would weather the economic turmoil better than most categories, according to interviews we conducted for the recently released ICv2 Guide to Games #61 (see “ICv2 Releases ICv2 Guide to Games #61”).  The industry is well-prepared, with a limited number of new releases coming to market, tight inventories in game stores, and distributor consolidation driving efficiencies.  And most are seeing the value proposition of games holding up well for a careful consumer.


On the mass side, things are not as bright, with declines on collectible game sales starting in late September and continuing.   The impact varied by line, but is being felt to some degree by every company.  The year to date had been a good one in the mass channel, so the late-year declines come against a positive run rate, but it’s still a painful finish to an otherwise good year.


The “hottest game you can’t get,” Bakugan, was one exception at mass, with strong sales across retailers.  The line is totally unavailable from hobby distributors, after trickles of product earlier this year. 


For the first time, we’re publishing our complete game bestseller lists online.


For our bestseller lists of the bestselling CCGs in the hobby channel, in the mass channel, and over-all, click here.


For the bestselling CMGs in the hobby channel, click here.


For the bestselling board, card, and family games in the hobby channel, click here.


For the bestselling non-collectible miniature games in the hobby channel, click here.


For the bestselling RPGs, click here.

For info on how to get your copy of the ICv2 Guide #61: Games, with the full market reports and size estimates, bestseller lists, and reviews, see “ICv2 Releases Guide to Games #61.”