Jerry Ringi of Amazing Fantasy in Chesapeake, Virginia, saw our coverage of the early release of Marvels in bookstores (see 'More Marvel X-Books Hit Book Channel First') and didn't like what he saw:
With the release of the movie adaptation for X-Men 2 and the Marvel Encyclopedia Volume 2: The X-Men to book stores, Marvel is once again giving a slap in the face to retailers. A while ago Marvel monthly books were showing up at bookstores the day before we received them. I had my customers ask me where their books were on Tuesday. Marvel said then that it had no control and would look into it. Now once again Marvel had no control but would look into it. It looks like Marvel and the universal release date is only a tool to hammer the direct market into compliance and does not include the large national bookstores.