Disney has sold three million Starter Packs for its Infinity game, which combines collectible figures with video game elements (see "Disney Launching Collectible Game Figures"), since launch, according to the New York Times. The MSRP is $75 apiece (for a $225 million total), but even at discounted prices that adds up to a healthy $150 million plus at retail. The game launched in August, after being delayed from its original launch date of June.
Disney also released figure packs from numerous properties, including Nightmare Before Christmas, Frozen, Cars, Toy Story, Lone Ranger, Mickey Mouse, and more, contributing more dollars to the total.
Disney’s Infinity has not yet dethroned Activision’s Skylanders, the original game in the category, according to the report, which said that the third installment of the Skylanders series narrowly outsold the Infinity launch products in December.
Although the new video game/ miniature hybrids do not appear to be affecting the tabletop games business, they may be having an impact on action figure sales, which have been in decline (see "Action Figures in Decline").
For Miniatures Video Game
Posted by ICv2 on January 23, 2014 @ 12:04 am CT
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Geek Movie News Roundup
April 20, 2018
There has been a lot of movement in Hollywood in the last several days on geek related properties and we round that news up here.