Gen Con LLC has announced the extension of its co-sponsorship agreement with Mayfair Games for its yearly convention through 2017. Mayfair has co-sponsored Gen Con since 2011 (see "Mayfair Ties Up with Gen Con").
 
In 2013, Mayfair increased its presence at Gen Con, holding several high profile on-site events including setting a Guinness World Record for most players in a single Settlers of Catan game (see "Mayfair Seeks 'Catan' Record").
 
"Given their amazing performance as co-sponsors during the prior three years, we know that they will be an integral part in our ramp up to Gen Con 50, taking place in 2017," said Adrian Swartout, CEO of Gen Con LLC.
 
Gen Con 2014 exhibit hall space sold out in record time this year (see "Gen Con Exhibit Hall 2014 Sells Out").