Marvels to Return to Legacy Numbering"). The program begins this week with the September issue. The look ahead will help keep fans abreast of the publisher’s upcoming releases and should help facilitate pre-orders.
This is not the first time Marvel has used free Marvel Previews as a promotional tool; for example, last summer it released a free Marvel Previews behind its Marvel NOW! Initiative (see "Marvel NOW! – Then and Now"). But previously Marvel has released special editions of Marvel Previews around limited product sets; this is the first time Marvel has distributed free copies of its full Marvel Previews catalogue. Retailers will have the option to opt out of upcoming free distributions.
Posted by Betsy Gomez on June 29, 2017 @ 4:03 am CT