Andre Kieren, formerly of Games Workshop, has joined Asmodee North America as Head of Distribution, the company announced. Kieren’s portfolio will include logistics, sales, and customer service for the North American market.
Kieren was at Games Workshop for 16 years, most recently as Vice President of North American Sales, a position he held beginning in 2012. He was Director of North American Sales from 2009-2012.
Kieren noted the size of the Asmodee line in assessing his new position. "North America is a complex market, and Asmodee manages the largest catalog of products in the industry," he said. "I’m excited for the challenge, and excited to be part of the Asmodee story."
ANA CEO Christian Petersen welcomed Kieren to the company. "We’re excited for Andre to add his uniquely positive spark to our organization and to our relationship with retailers," he said.

From Games Workshop
Posted by Milton Griepp on May 21, 2018 @ 2:28 am CT

MORE GAMES
Ahead of Set's Prerelease
July 23, 2025
Wizards of the Coast issued errata for a Magic: The Gathering - Edge of Eternities card ahead of the set's prerelease.
'Codenames: Back to Hogwarts'
July 23, 2025
Czech Edition Games revealed Codenames: Back to Hogwarts, a new version of the popular word association game.
MORE NEWS
Eisner Winner Kelly Thompson to Create Interconnected Series
July 23, 2025
It’s Jeff writer Kelly Thompson will write both series, which will have interconnected storylines.
To Challenge the President's Emergency Tariffs
July 23, 2025
The Game Manufacturers Association (GAMA) has joined the New Civil Liberties Alliance (NCLA) federal lawsuit that challenges the President's tariffs imposed under the IEEPA.