Image Comics and Skybound Entertainment revealed that they donated over $140,000 to the Book Industry Charitable Foundation (Binc), a foundation that provides assistance to comic shop owners and employees during times of hardship, emergency, or crisis (see "Binc Distributing Over $950,000 to Comic Stores"). Additionally, over $35K was raised for Traveling Stories, a non-profit that helps kids fall in love with reading by the fourth grade in an effort to reduce poverty, and $4 million was raised through a joint bundle, with multiple publishers contributing, to benefit Race Forward, NAACP Legal Defense Fund, and The Bail Project.

The charitable donations are being raised through various product bundles. The Walking Dead by Image Comics/Skybound Entertainment Bundle, Creator Spotlight on Jonathan Hickman, and the Image Comics Showcase Bundle contributed to the total amount number raised thus far for Binc Foundation. The Image Comics Showcase Bundle is still live, and its further proceeds will be donated to the Binc Foundation and The Hero Initiative, which supports comic book creators in medical or financial need.

Image Comics also recently shipped Negan Lives #1 to retailers free and without the burden of freight costs (see " 'The Walking Dead' One-Shot, 'Negan Lives #1' Free to Retailers July 1").