Medium by Thomas Bidaux of ICO Partners, and additional info he shared with ICv2. The category outperformed Kickstarter as a whole, which also grew in the first half but not as fast.
Projects were down overall and in the tabletop games category, where ended projects were down 7% to 2098 from 2261 in the year ago period; and funded projects were down 4% to 1504 from 1560 in 2019. Yes, that’s right, the success rate went up in the coronavirus era, with a higher percentage of projects funding in 2020 than in 2019.
Dollars raised for tabletop game projects were up 46% to $117.6 million in the first half of 2020, vs. $80.5 million in the first half of 2019. That’s a new first half record; the previous record was set last year (see "Tabletop Game Kickstarters Still Growing").
Of course, there was a record tabletop game project in May, when Cephalofair Games’ Frosthaven raised nearly $13 million (see "’Frosthaven’ Kickstarter Raises Nearly $13 Million"), making May 2020 the best month ever for tabletop game Kickstarter dollars. But even without Frosthaven, funds raised for tabletop game projects would have been up 30% in the first half of 2020.
At least for now, tabletop game Kickstarter projects appear to have been a beneficiary of COVID-19, rather than a casualty.
'Frosthaven' Only Part of the Story
Posted by Milton Griepp on July 9, 2020 @ 2:06 am CT
NPD Releases Annual Pre-Toy Fair Report
January 27, 2021
Tabletop game sales boomed in accounts tracked by NPD Group in 2020 according to its annual report on the toy category, usually released in advance of New York Toy Fair.