Diamond Comic Distributors has established a new tag for mid-tier comic publishers, "Deluxe," for which it will eliminate reorder charges and provide other benefits in deals tied to exclusive distribution agreements, the company announced. The program launched with four publishers: AfterShock Comics, Titan Comics, ABLAZE Publishing, and Frank Miller Presents. Diamond announced an exclusive relationship with new publisher Frank Miller Presents earlier this year (see "Frank Miller Presents Signs with Diamond").
The ranks of Diamond’s "Premier" publishers, which have preferred positioning in Diamond’s monthly Previews catalog and PreviewsWorld website, have been shrinking, with DC Comics’ move to Lunar Distribution and Universal for the U.S. and Canada, respectively, and Marvel Comics and IDW Publishing’s moves to PRH Publisher Services (see, most recently, "IDW Moves Direct Market Distribution to PRH"). In a change for Premier publishers as well as for Deluxe publishers, Diamond is eliminating reorder charges on products from Premier publishers Dynamite Entertainment and BOOM! Studios and from the newly tagged Deluxe publishers. Diamond had previously eliminated reorder charges on products from its two other Premier publishers, Image Comics and Dark Horse Comics.
Diamond is adding a section to its catalog and website for the new Deluxe tier beginning in September.
Geppi Family Enterprises Chief Purchasing Officer Tim Lenaghan alluded to a size factor in establishing the tier. "This change recognizes the current and projected market share of AfterShock, Titan, ABLAZE, and FMP," he said in a statement accompanying the announcement.

Tied to Exclusive Agreements
Posted by Milton Griepp on August 25, 2022 @ 3:58 am CT

MORE COMICS
From Marvel Comics
April 28, 2025
New Bring on the Bad Guys variant covers deliver epic superhero vs. supervillain matchups!
Column by Rob Salkowitz
April 28, 2025
So, throw Diamond's final fate onto the growing pile of things that folks in the comics industry don't know and don't control about the business environment.
MORE NEWS
In New Booster Set
April 28, 2025
Bushiroad is producing a Weiss Schwarz booster set inspired by the Goddess of Victory: Nikke video game.
A Prequel and a Collection of Stories
April 28, 2025
One book collects the three-volume prequel based on Cameron's unproduced screenplay, the other gathers four graphic novels and a short story.