LSS had two booths at the show: one on the main floor and one in the TCG play area. Both booths were constantly packed after the show opened, offering demos of their brand-new 1st Strike and Armory Deck: Azalea products (see "'Flesh and Blood TCG' Products at Gen Con"). 1st Strike offers players two ready-to-play out of the box Blitz decks featuring brand-new Elemental heroes Terra and Aurora. It is designed to teach the basics of the game. Armory Deck: Azalea is a good starting point for players looking to get deeper into Classic Constructed play, as it features a semi-competitive ready-to-play deck for the format.
Both of these releases are solid products for the next phase of Flesh and Blood TCG's growth story (see "The Quiet Yet Strong Growth of 'Flesh and Blood TCG,' Part 2 "). Despite being overshadowed by larger TCGs (Magic, Disney Lorcana, etc.), FaB has been doing quite well in the Asia-South Pacific market, the EU, and the U.S. They are slowly but surely growing in this ultra competitive nature of the U.S. TCG market, thanks to a stalwart player base and in-store OP. These two products are aimed at making it easier for new players to pick up the game and play competitively, which will ultimately expand the player base.
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