Videogames Up, Toys Down
February 17, 2001
The licensing fees for the rights to the Matrix are in the $8-$10 million range, rivaling the sums Electronic Arts paid to acquire the rights to produce videogames for The Lord of the Rings and Harry Potter , two of this year's most highly anticipated fantasy films.
Paper Goods Don't Fly
February 17, 2001
Public acceptance of the film will play a determining role, but right now it is safe to say that there is trouble in Pottersville .
Diamond VP-Marketing Talks Markets and Trends for 2001
February 1, 2001
We asked Fletcher what the new trends for 2001 would be. Find out what he said.
Dragonball Nearly Takes it all
February 6, 2001
Internet users looking for information about their favorite interests searched for Dragonball more than any other topic except Britney Spears in 2000, according to the Lycos 50 top searches for 2000.
10% RIF
March 22, 2001
Dark Horse Comics has quietly reduced its staff by about ten percent over the last sixty days.
2000 Flicks Fail To Flog the Schwag
February 6, 2001
Without a Star Wars or even a Blair Witch Project to spur sales in 2000, licensed movie merchandise purchases plummeted precipitously.
Will Retailers Cash in on LOTR
December 18, 2001
The first episode of Peter Jackson's adaptation of J.R.R. Tolkien's Lord of the Rings trilogy opened today to nearly universal critical acclaim.
