The first merchandise items to be released will be two 11-ounce mugs, The Umbrella Academy When It Rains Mug, and the Umbrella Academy Hazel and Cha Cha Mug, which will retail for $12.99 each, and which will go on sale on July 31.
A week later on August 7 Dark Horse will release four new Umbrella Academy patches, each of which measures 2.5 inches in diameter and each will retail for $6.99. The new patch designs include The Umbrella Academy Logo Patch, The Umbrella Academy The Rumor R Logo Patch, The Umbrella Academy Crest logo Patch, and The Umbrella Academy Kraken Skull Logo Patch.
Then on August 14 Dark Horse will release The Umbrella Academy Hazel and Cha Cha Pint Glass Set, which contains 2 pint glasses and retails for $19.99.
On September 25 Dark Horse plans to release two more licensed Umbrella Academy items, a ribbed knit cap with the UA logo and an Umbrella Academy Hotel Oblivion Keychain that retails for $7.99.
The 108-page Umbrella Academy Hotel Oblivion graphic novel collection, which collects the long-awaited third UA miniseries, will retail for $19.99, and will be released in September along with library editions of the first two Umbrella Academy collections.