Cards Against Humanity, the company that created the hit card game, has acquired the humor site ClickHole from G/O Media, according to Buzzfeed. The site, founded by The Onion, features parody content like this article from today’s home page: "Heartbreaking: The Jim Henson Company Has Revealed that Jim Henson Was Only Dead for 10 Minutes Before Kermit the Frog Started Eating Him." The sense of humor is not dissimilar from that in the card game, so from that point of view the acquisition is a good fit.
Plans for the acquisition were first reported by The Wall Street Journal, which pegged the acquisition price at "less than $1 million."
The acquisition continues what appears to be diversification efforts by the game company, which is opening a board game café in Chicago (see "Cards Against Humanity To Open Chicago Board Game Café").
Diversification
Posted by Milton Griepp on February 5, 2020 @ 6:30 am CT
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