Digital redemption codes from Marvel’s print comics purchased in comic shops will now be redeemed in the Marvel Unlimited app.
Marvel Unlimited is a subscription service that does not allow purchase of individual comics; Marvel’s website points would-be purchasers to Amazon for single issues and other services such as Apple iBooks, Google Play, and Nook for graphic novels.
ComiXology was a pioneering digital comics service that dominated the digital comics marketplace before being purchased by Amazon in 2014 (see “Bloodbath at ComiXology”). The Marvel app was one of the apps on the iPad when it was launched in 2010 (see “Marvel Has iPad App”), and the Android app was launched the following year (see “Marvel Unveils an Android App”). Marvel Unlimited was launched in 2007 (see “Marvel Launches Subscription Site”)