Cross-promoted with Spider-Man 2
July 6, 2004
Glen Soustek of Westlake Cards, Comics and Coins in Roselle, Illinois found success cross-promoting his store with the Spider-Man 2 movie.
A Huge Success
July 5, 2004
Ned Stacey of Cosmic Cat Comics & Games in Tallahassee, Florida had a big day on Free Comic Book Day.
The D Is for Disappointing
July 5, 2004
Jim Crocker of Modern Myths in Northampton, Massachusetts found the change in dates hurt FCBD in his store.
Even Bigger than Last Year!
July 5, 2004
Marsha Giroux of All About Books and Comics in Phoenix, Arizona had great results with Free Comic Book Day this year.
The Good and the Bad
July 5, 2004
Rich Biedrzycki of Dreamland in Schaumburg, Illinois had a great Free Comic Book Day, but took issue with ads and subscription cards in the free comics.
FCBD Reviews Positive--But Mixed Results
July 5, 2004
Pop culture retailers had positive reviews, but mixed results on the third Free Comic Book Day.
Tops Opening Week Total in Just Six Days
July 5, 2004
Spider-Man 2 earned more over the four-day July Fourth weekend than all the other films in the top ten combined.
Biggest Wednesday Ever
July 1, 2004
Spider-Man 2 grossed $40.5 million in over 4,000 theaters on Wednesday, breaking the previous record for the biggest Wednesday ever set by Lord of the Rings: Return of the King ($34.5 million).
From Media, Promo Partners
July 1, 2004
Free Comic Book Day is getting a big sendoff from mainstream press and promotional partners this weekend.
And Later, TV
June 30, 2004
Spider-Man 2 is expected to appear as an Imax, large-format film in the coming weeks.
