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Special TCG Events at GameStop and Best Buy
February 20, 2019
The Pokemon Company International will celebrate Pokemon Day on February 27, and is offering fans new activities, products and promotions at participating retailers.
Due In February
December 19, 2008
Pokemon USA has announced the February 11th release of the all-new Pokemon TCG: Platinum.
Special Products, New Games, More
January 13, 2016
The Pokemon Company will air an ad during Super Bowl 50 as the kickoff for its 20th Anniversary Celebration.
Also 'Pokemon TCG: Collector Chest Tin'
August 9, 2016
Pokemon USA will release Pokemon TCG: Mythical Pokemon Collection: Genesect Pin Box and Pokemon TCG: Collector Chest Tin.
'Pokemon' and 'Magic: The Gathering'
June 9, 2017
Major new video games have been announced this week tied to both of the two largest TCGs: Pokemon and Magic: The Gathering .
But Long-running CCG Stays in Top 10 Cool
April 7, 2002
Last week a couple of signs appeared that indicate that the major marketing phenomenon of the late 1990s is showing further signs of erosion.
From Guerilla Marketing to Paid Sponsorships
July 14, 2016
Retailers are using a variety of guerilla marketing techniques, but paid sponsorships for retail locations are also on the way.
Column by Scott Thorne
August 1, 2016
This week, Thorne looks at different ways retailers use Pokemon Go to promote sales.
VIZ Execs Aker and Hamric on Pokemon, 2016 Launches, 2017
August 24, 2016
ICv2 recently sat down with VIZ's Leyla Aker and Kevin Hamric to discuss the impact of Pokemon Go on their large library of Pokemon titles, the results of the early 2016 launches, and key releases for the rest of 2016 and 2017.
Tins, Boxes, Collections
September 12, 2016
There are a several Pokemon TCG products coming out this fall from Pokemon USA.
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