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Master Toy Licensee
February 17, 2001
Toy Biz will be the master toy licensee and is planning to unveil a multitude of LOTR toys at this year's Toy Fair.
2001 Movies with Merchandising Potential
May 1, 2001
Here's a list of what appear to be, at this moment, the best merchandising opportunities among 2001 movie releases.
DBZ Still #1
January 31, 2001
Just a week after it debuted on the Cartoon Network, the anime Outlaw Star reached #54 on the Lycos chart of computer searches for the week ending January 20, 2001.
Retail To Follow?
February 1, 2001
The Lord of the Rings movie web site ( www.LordoftheRings.net ), which launched January 12, 2001, is drawing massive traffic???forty-one million visits during its first four days.
Will Retailers Cash in on LOTR
December 18, 2001
The first episode of Peter Jackson's adaptation of J.R.R. Tolkien's Lord of the Rings trilogy opened today to nearly universal critical acclaim.
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